Redneck Riviera Whiskey (EAST: NSDQ) continues to celebrate the “work hard, play hard” slogan as the Queen of the Working Class, Granny Rich, set a new record during CMA Music Fest week at Frugal MacDoogal's, Nashville’s favorite liquor store. With over 200 bottles sold, her debut bottle signing event for the recently launched Granny Rich Reserve whiskey, created quite a bottle neck in the store as fans lined up out the door to have a shot of whiskey and an autograph with Granny and her famous grandson, country superstar and entrepreneur, John Rich. Granny Rich Reserve is touted as being “aged a little longer yet more refined, just like Granny Rich.” For more information, visit http://www.redneckriviera.com.
Frugal MacDoogal General Manager Jerry Bottom states, “This was not only a huge success for Redneck Riviera and Granny Rich Reserve, but a milestone for our store. Totaling out at 227 bottles sold, it broke our previous record of 160 bottles sold in such a short time span.”
Redneck Riviera CEO John Rich continues, “What a day! I have never met anyone like my Granny Rich. At 87 years old, she continues to work a 40 hour week at her alterations shop and is the epitome of 'work hard, play hard.'" Folds of Honor receives 10 percent from every bottle sold.
About Granny Rich Reserve:
Earlier this year, John Rich’s Redneck Riviera Whiskey launched a more aged and refined blend of whiskey appropriately named Granny Rich Reserve. Already in 12 states, the smooth spirit is described as a premium priced blend of traditional corn whiskey, aged three years or more, blended with American single malt aged at least four years. It is designed to meet the expectations of the most critical whiskey drinkers, including Granny Rich herself. Many know her as the “Queen of the Working Class,” because she's lived through the Dust Bowl days, the Great Depression and World War II. She’s owned an alterations shop for 19 years and still pulls a 40 hour work week — the epitome of the “Work Hard, Play Hard” brand slogan.
About Redneck Riviera:
Redneck Riviera, John Rich’s privately held lifestyle brand, celebrates America’s hard-working men and women. Built for people who live to turn up the music and have fun with friends and family, Redneck Riviera is America’s ‘Work Hard, Play Hard’ brand that offers something for everyone who likes to rock the red, white and blue all year long. Launched in 2014, the brand brings these values to life through footwear, apparel, hospitality, food, spirits and licensed products in a variety of categories. Redneck Riviera has expanded its reach with the opening of a honky-tonk bar in Nashville, Tennessee's famous Lower Broad. More information can be found at www.redneckriviera.com.
About Eastside Distilling:
Eastside Distilling, Inc. (NASDAQ: EAST) has been producing high-quality, award-winning craft spirits in Portland, Oregon since 2008. The company is distinguished by its highly decorated product lineup that includes Burnside Bourbon, West End American Whiskey, Goose Hollow Reserve, Below Deck Rums, Portland Potato Vodka, Hue-Hue Coffee Rum and a distinctive line of fruit infused spirits. Eastside Distilling is majority owner of Big Bottom Distilling (makers of The Ninety One Gin, Navy Strength Gin and Delta Rye whiskey) and the Redneck Riviera Whiskey Co. All Eastside, Big Bottom and Redneck Riviera spirits are crafted from natural ingredients for quality and taste. Eastside’s MotherLode Bottling subsidiary is one of the Northwest’s leading independent spirit bottlers and ready-to-drink canners. For more information visit: www.eastsidedistilling.com or follow the company on Twitter and Facebook.